Preston is the Co-Founder & Chief Creative Officer at Black Box VR. Preston is a fitness fanatic, UXUI junkie, product design ninja and product visionary. Preston has provided creative direction and product management to some of the largest brands in the world. His passion for amazing products and solving difficult design problems has earned him numerous awards for projects ranging from traditional print campaigns and packaging design, to chart-topping mobile applications with complex information architectures. After helping grow multi-million dollar brands, Preston decided to leap back into the world of entrepreneurship with a mission to combine his passions for technology, games, fitness, and changing lives, to create the future of fitness; with this vision, Black Box VR was born. When he's not creating new digital products and growing brands, he can be found enjoying paleo treats with his wife that she posts on her blog, AmazingPaleo.com, playing the guitar, singing, working out in VR and dreaming up the next tech innovation.
Ryan DeLuca founded Bodybuilding.com in 1999 in his garage in Idaho at the age of 20. Under Ryan’s leadership, the company skyrocketed to nearly $500,000,000 in annual revenue before he stepped down as CEO in 2015. Ryan was temporarily retired for only six months before the startup bug bit him again and Black Box VR was born, merging his continued passions for technology and fitness and the way they can intersect to help people transform their lives.
